The Lowdown on Triton Logos... Or: When is a Trident a Dudent?
Upon introduction in 1959, the Triton displayed this rather conventional
appearing Trident symbol, with three tines.
In Greek mythology, Triton takes after his father Poseidon in his choice of the trident as his hardware and symbol of choice.
Pearson, however, soon abandoned the
trident in favor of the logo that Tom Potter (the brain child of the
Triton) dubbed the "Dudent", with only two tines. This
is the version most commonly seen adorning our Tritons.
Why the change? Merriman Bros.,
Inc., a major hardware supplier to Pearson, had been using a trident as
their trademark for many years. Merriman complained that Pearson's
use thereof constituted an infringement upon their rights, and thereby
pressured Pearson to revise the Triton logo.
Over the years, several different versions
of the Triton "Dudent" were used by Pearson. This
version was frequently used in advertisements, as well as often being
utilized as the "sail version" on the Triton mainsail.
Often, Version #2 and Version #3 appeared in the same print
advertisement, further adding to the confusion.
Pearson remained fond of the trident
symbol, and early on they incorporated a trident as part of their
Pearson logo, which became ubiquitous as Pearson grew in production and
popularity.
Your Logo
What kind of logo is on your mainsail? Let us know.
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